Kheel Making

Kheel and batasha are among the oldest and purest festive traditions. Their significance stems from their simplicity — accessible and affordable, the puffed rice and sugar combination was shared generously, symbolising togetherness and community.

"Traditions represent the shared spirit and the soul of a community."

Pranidhi Gupta's years in Prayagraj, Uttar Pradesh, were filled with stories, colours, and folklore. As a filmmaker and photographer, she observed the rituals her parents and grandparents followed through her own unique lens.

Her visual narratives span the country's cultures and crafts, firmly rooted in the rural areas — that's where she sees the heart and soul of India.

Discover 𝘍𝘦𝘴𝘵𝘪𝘷𝘦 𝘛𝘳𝘢𝘥𝘪𝘵𝘪𝘰𝘯𝘴 𝘰𝘧 𝘐𝘯𝘥𝘪𝘢: 𝘈 𝘝𝘪𝘴𝘶𝘢𝘭 𝘑𝘰𝘶𝘳𝘯𝘦𝘺. Through a series of photo essays created in collaboration with cultural storytellers, we delve into the regional traditions at the heart of celebrations across India.