Starch
Client : Starch the Label (by Anushka Rajan Doshii & Ushma Vaidya)
Agency : Doorbeen Creatives (Saurabh Singh Rajput & Pranidhi Gupta)
Creative Direction & Photography : Pranidhi Gupta
Fashion Styling : Saanchi Gilani
Make Up : Heena
Models : Gayle (from Anima Creative Management) and Joana
The Collection
Starch recreates the quintessential white shirt. “We often turn to this timeless classic when we feel overwhelmed with options.” Starch takes this sophisticated wardrobe staple and reconstructs its design to make it a truly versatile statement.